IT Pharma strengthens its global Well-Aging vision at China Beauty Expo 2026

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From May 12th to 14th, IT Pharma participated in China Beauty Expo 2026 (CBE), one of the most important international events for the beauty, aesthetics, and skincare industry, held at the Shanghai New International Expo Center. The company was part of the Beauty From Spain Pavilion, promoted by ICEX, where it shared space with leading […]

How to treat a gummy smile

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Some smiles, however natural and spontaneous, can make the person behind them feel self-conscious. When smiling reveals more gingival tissue than what is perceived as harmonious, we refer to it as a gummy smile — a condition that affects roughly 10% of young adults and up to 26% of the general population, with a higher […]

The key to Well-Aging: mitochondrial energy

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For years, mitochondria were described in textbooks as having one main function: producing energy. But their role in the body goes far beyond that. Mitochondria regulate how and when a cell ages, becomes inflamed, or dies. They are involved in hormonal signalling, control oxidative balance, and are among the first structures to feel the impact […]

IT Pharma lands in Shanghai to participate in CBE China Beauty Expo 2026

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From May 12 to 14, 2026, IT Pharma will take part in a new edition of CBE China Beauty Expo, one of the leading international events for the beauty, cosmetics and professional skincare sectors. The event will be held at the Shanghai New International Expo Center.  Visit us at Hall E2 – Stand No. E2B30 You will find us at Hall E2 – […]

Myth Busters #1: “Skinbuilders add volume like fillers.”

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In aesthetic medicine, it’s easy for treatments to be confused: they are applied using similar techniques, performed in-clinic, and the results are “visible” on the face. But similarity does not mean they are the same. In our Myth Busters by IT Pharma series, we debunk one of the most common misconceptions: “Skinbuilders add volume like […]

Which patient profile is the best fit for Ultracol®?

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The key to success in any aesthetic treatment lies in the correct diagnosis. ULTRACOL®, the innovative PDO (liquid polydioxanone)-based neocollagenising treatment, has revolutionised aesthetic practices by delivering exceptional improvement in skin quality without adding volume. By achieving superficial recollagenisation and effective tightening without “puffing up” the face, it has become an indispensable tool. To maximise […]

How cortisol can inflame your skin

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We often hear that the skin is a mirror of the soul, but physiologically it may be more accurate to think of it as a kind of “third brain”. The skin and the nervous system share the same embryonic origin (the ectoderm) and stay in constant communication through nerve endings and receptors. That’s why emotional […]

Let’s talk about inflammaging

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We often think of ageing as a purely chronological process, marked simply by the passing of years. However, modern science has identified an “invisible enemy” that accelerates this process from within our cells: inflammaging. Although you can’t see it with the naked eye, this phenomenon is one of the main drivers of age-related functional decline […]